Thursday, May 29, 2008

TOYOTA

Toyota Motor Corporation (トヨタ自動車株式会社 Toyota Jidosha Kabushiki-gaisha?) is a multinational corporation headquartered in Japan, and currently is the world's largest automaker.[3][4] In terms of name recognition, Toyota is also the only car manufacturer to appear in the top 10 of the BrandZ name recognition ranking.

In 1934, while still a department of Toyota Industries, it created its first product Type A engine and its first passenger car (the Toyota AA) in 1936. The company was founded in 1937 by Kiichiro Toyoda as a spinoff from his father's company Toyota Industries to create automobiles. Toyota also owns and operates Lexus and Scion brands and has a majority shareholding in Daihatsu Motors [5], and minority shareholdings in Fuji Heavy Industries, Isuzu Motors, and the engine, motorcycle and marine craft manufacturer Yamaha Motors. The company includes 522 subsidiaries.[6]

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